A Guide to Starting a Career as a Freelance Digital Marketer
So, you’re thinking about diving into the wild, wonderful world of freelance digital marketing, huh? Questions buzzing around your head might look something like, Where do I even start? or What roles should I be looking at? Trust me, you’re not alone. Let’s filter through the noise and break this down over a virtual cup of coffee.
Companies Hiring for Remote Marketing Jobs
First off, let’s talk about the big players that are already scouting for talent like you. I mean, if you’re going to jump into freelance work, you might as well throw your hat in the ring with some reputable companies. Here are a few that frequently post remote marketing roles:
- Atlassian: They’re not just into software—they’re hiring positions like Head of Global Social and Head of Marketing Shared Services. Sounds fancy, right?
- HubSpot: You could snag a role as an Account Executive – Mid-Market or dive into the creative side as a Revenue Marketing Manager.
- Kelly: If you’re looking for something a bit more entry-level, check out roles like Creative Marketing Coordinator.
These companies represent just the tip of the iceberg. The digital marketing realm is huge, and more companies are realizing they can tap into remote talent.
Types of Remote Marketing Jobs
So, what exactly are you looking for? The vast landscape of remote marketing jobs is filled with options. Here’s a quick hit list of positions you might want to keep an eye out for:
- Product Marketing Manager
- Content Marketing Specialist
- Marketing Analyst
- Email Marketing Guru
- Growth Marketing Specialist
- Senior Marketing Manager or Director of Marketing
Whether you’re an analytical brains kind of person or more on the creative side, there’s something out there for you.
Benefits of Remote Marketing Jobs
Alright, let’s get real. One of the coolest parts about remote marketing jobs is the flexibility they offer. A friend of mine, Martha, used to joke that her Tuesday morning meeting could easily morph into a beach day if the WiFi didn’t go out. And she was right!
This gig can allow you to juggle personal obligations like school runs or pet grooming appointments while still hitting those career goals. If you’ve ever dreamed of being a digital nomad—working from a tropical destination while sipping a coconut drink—this is your chance.
Job Search Tips
Now, searching for a remote gig can be a bit like dating (yes, I said it). You’ll want to present your best self and know what you’re looking for:
- Familiarize yourself with common flexible marketing titles: This isn’t just about job hunting. It’s about knowing how to sell yourself.
- Update your marketing resume and LinkedIn profile: Make sure everything is polished. This is your digital handshake.
- Build your professional network: Remember, it’s not just what you know, but who you know. Connect with others in the industry. Shoot them a message. Maybe even grab a virtual coffee.
Industry Coverage
Before you get settled into your new role, consider the industries where you might find work. And let’s be clear: it ain’t just tech. You’ve got:
- Healthcare
- Finance
- Education
- Retail
Companies like Thermo Fisher Scientific and Twilio may not scream marketing, but they definitely have the need for savvy marketers just like you.
Job Search Resources
If you’re hunting for remote marketing jobs, it’s worth checking out platforms like FlexJobs. They’re great for cutting through the clutter and exposing you to legit job openings. With daily updates in various categories, you can be sure you’re not falling for some scammy gig.
Career Growth and Flexibility
What’s exciting about the freelancing route is the growth potential. You can start from a cozy entry-level role and work your way up to senior positions. The beauty is, you have the reins. Just like my buddy Dave who started out doing social media for a startup and now runs marketing for a tech giant—all while working in his pajamas.
Additional Resources
As you embark on this journey, remember that FlexJobs isn’t just a one-stop shop for full-time positions. They also list freelance, part-time, and SEO jobs. So if you want to dabble a little before diving in full-scale, you have options.
Jumping into a freelance digital marketing career is like opening a box of chocolates—you never know what you’re gonna get. But if you use the right strategies, keep your options open, and network like you mean it, you might just find the sweet gig you’ve been searching for.
